Jane’s Morning Beauty Routine

Do you ever wonder how your favorite beauty CEOs start their days? The editors at Brit + Co. do too, so they asked 13 of their favorite makeup moguls, including Jane, about their morning beauty routines.

In the Brit + Co. article, Jane talks about the first thing she does when she wakes up (a quick jog and feeding Cookie), her favorite beauty multi-tasker (PurePressed Base, of course!), and her five-minute, morning, beauty routine.

Jane's 5-Minute Morning Beauty Routine

Scroll through to find out which products Jane uses to get ready when she's in a rush!

Step 1: Wash Face

Jane first uses the Magic Mitt and warm water to wash her face. "My Magic Mitt takes the place of a cleanser and toner and cuts out three steps for me," she tells Brit + Co.

Step 2: Apply Foundation

Once her face is clean, she applies Liquid Minerals foundation, which "saves [her] from putting on a moisturizer and gives [her] coverage."

Step 3: Add Some Glow

If she's in a rush and has no time to contour, she'll use the White Fan Brush to apply Copper Wind PurePressed Blush to her cheeks.

Step 4: Swap Eye Shadow for Eye Primer

Our Smooth Affair for Eyes primer doubles as a beautiful, shimmery eye shadow. So, if Jane's in a rush, she applies the shade Naked with her fingers - no brush required!

Step 5: Skip the Eyeliner

"If I’m in a real rush, I forego liner," she tells Brit + Co. Instead she goes straight to priming her lashes with PureLash Lash Extender & Conditioner and then layering on her preferred mascara.

Step 6: Finishing Touches

Since lining her lips will require extra time, she also forgoes this step and grabs her favorite Just Kissed Lip & Cheek Stain shade, Forever Peach. " I know [it] will stay all day," she tells Brit + Co.

She continues, "if it’s a crisis of time, I don’t blow dry my hair — I pin it back and put on some dangly earrings. They cover a multitude of sins."

We Want to Know

What’s your 5-minute morning beauty routine? Tell us in a comment below.

  1. Love her morning routine! But I also need a sunscreen–out a lot. What product and when would sunscreen be applied? before or after the foundation?

    1. Hi Lisa,

      For added sun protection, we always recommend applying PurePressed Base our Amazing Base Loose Powder on top of the Liquid Minerals foundation. Both contain a broad spectrum physical sunscreen to protect you from UVA and UVB rays.

  2. Are you kidding? 5minutes? At my age (between puberty and death and closer to the latter) I need more than 5 minutes on a good day. I love Jane Iredale products but soon may need to switch to shopping at Home Depot in the house paint section for makeup.

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