Privacy Policy

Contact us

If you have any questions about our privacy or security practices or if you would like to exercise your rights,

please contact us at: privacy@janeiredale.com 

877-869-9420

Iredale Cosmetics, Inc.

Attn: Website Privacy Policy

50 Church Street

Great Barrington, MA 01230

Privacy Policy

Last updated March, 2025

1. When and How We Collect Personal Information

“Personal information” is information by which you can be identified, such as your name, e-mail address, billing and mailing addresses, telephone number(s) and credit card number(s). When you provide personal information on our website, you are consenting to the way in which we collect, use and disclose your personal information, as described in this Privacy Policy.

We may collect personal information that you provide when you:

• Register with our website;
• Make a purchase from our website;
• Submit an entry in a contest or sweepstakes sponsored by us, respond to one of our surveys or participate in another feature of our website;
• Contact us for customer service or other purposes;
• Sign up for email newsletters;
• Provide us with user content, ideas, information, user reviews, comments, feedback or other submissions; and
• Interact with our company on social media, such as by tagging Jane Iredale in your post or by #hashtagging @janeiredale; and
• Upload content onto our website
  
  

2. Types of Personal Information We Collect

• Information you provide when using our website:
  • Account Registration information such as name, email address, and your password.
  • Purchase information such as your email address, name, shipping address, billing address, and phone number. We employ reasonable security measures to protect your personal and financial information. Credit card details supplied at checkout are transmitted directly to our payment provider over a secure connection (SSL). We do not save your full credit card number or security code on our servers. We keep only your card’s expiration date and the last four digits of your card number. This helps you and us to identify your saved credit card(s) when you call us or visit us online.
  • Testimonials, ratings and reviews, product feedback, surveys, or other form submissions.
  • Payment information such as credit/debit card details, and Paypal, Shop Pay, and/or Google Pay details.
  • Images and product reviews you elect to directly upload to our website.
    
    
• Information we automatically collect during your visit to our website:
  • Website metadata and analytics, including IP address, device information, date/time of visits, new or returning visits, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages.
  • We may use cookies, beacons, pixel tags, and other similar technologies to collect additional information automatically as you interact with the Services and to personalize your experience with our Services. Learn more about our cookie use below.
• Information from third parties such as social media and our affiliates:
  • If your social media posts tag Jane Iredale or include ‘#janeiredale’. We may collect these posts and re-post them on our social media or upload them to our website.
  • When you interact with our accounts on a social media platform, we may collect certain information that you or the platform make available to us such as website metadata analytics (above), your social media account ID, your social media ‘likes’, click-throughs to our website, or custom interactions.

Jane Iredale provides an online “Try It On” feature for you to upload an image or use your webcam to virtually try on our products. Any images collected through this feature are stored locally on your device. We do not collect these images, and only process aggregate or anonymous information about use of the feature.

• For visitors from California: The California Consumer Privacy Act (CCPA) requires Businesses disclose the type of personal information we’ve collected on California residents in the last 12 months. The types of personal information we’ve collected in the last 12 months are the same types stated above.

3. How We Use Your Information

Jane Iredale uses the personal information we collect for the following purposes:

• To provide you with the products you purchase,
• To contact you for account and promotional purposes,
• To provide you with targeted advertising,
• To provide customer support or to respond to you,
• To improve the website, products and other Jane Iredale services,
• To comply with our agreements or policies,
• For other business and legal purposes (e.g. to detect and prevent fraud, to collect amounts owing to us, and to maintain business records), and
• With your consent.

4. How We Disclose Your Personal Information

We may disclose information with your consent. We may also disclose your information with vendors or third parties who:

• Facilitate product purchases (e.g., Shopify),
• Help us communicate with you,
• Manage and optimize our website and services, and
• Assist us with our social media presence or relevant advertising.

In addition:

• We may disclose your personal information in order to:
  • Protect the legal rights of our company, our employees, our agents, and our affiliates;
  • Protect the safety and security of our website visitors;
  • Detect and protect against fraud; and
  • Comply with law or legal process.
• We may disclose your personal information as part of a business transition.
  • Jane Iredale may also disclose your personal information with prospective purchasers exclusively to evaluate the proposed transaction; and
  • Jane Iredale may also disclose your personal information with another company that buys the assets or stock of Jane Iredale. That company may use and disclose personal information for purposes similar to those described in this Privacy Policy.
• We may share de-identified, aggregate, or anonymous information about our customers with advertising or marketing partners. This means that the information we share with our advertising and marketing partners does not identify you or is combined with de-identified data of other customers to protect your privacy.
  
  

  5. Your Privacy Choices

  To assist in managing your consent preferences and privacy settings when accessing our website, we have engaged OneTrust, a third-party provider of privacy and security software, to utilize their Consent and Preference Management platform. The OneTrust platform is used to manage our cookie consent and privacy preferences for website tracking technologies on our website. Although OneTrust is designed to collect consent from visitors and manage their privacy preferences—such as removing cookie tracking data from our website and those of our affiliated partners—it may not be able to eliminate all tracking tools inserted by various applications on our website. We do not guarantee the effectiveness or completeness of the OneTrust platform. You can adjust your tracking settings within the OneTrust system at any time by accessing the Cookie Settings link located in the footer of this website.
  
  You have the right to:

  • Access the personal information we maintain about you.
  • Delete the personal information we maintain about you.
  • Correct the inaccurate personal information we maintain about you.
  • Opt out of certain uses of your personal information
    • Email marketing - unsubscribe to our email list here or by clicking the link at the bottom of marketing emails.
    • SMS marketing - unsubscribe to our promotional text messaging by replying with the word STOP to any of our SMS messages.
    • Tailored advertising using third party cookies - refer to our list of advertising services for company-specific choices below.
    • Our use of your photos/videos, reviews, social media posts on our website or social media. You can opt out by emailing us at privacy@janeiredale.com.

   

6. Use of Cookies and Similar Tracking Technologies

We use cookies, pixels, tracking beacons and other technologies to collect and record information you provide as well as information about your interactions with our website to enhance navigation, analyze site usage, and assist our marketing efforts and customer service. To deliver the best experience, we share this information with our social media, advertising, and analytics partners.

To assist in managing your consent preferences and privacy settings when accessing our website, we have engaged OneTrust, a third-party provider of privacy and security software, to utilize their Consent and Preference Management platform. The OneTrust platform is used to manage our cookie consent and privacy preferences for website tracking technologies on our website. Although OneTrust is designed to collect consent from visitors and manage their privacy preferences—such as removing cookie tracking data from our website and those of our affiliated partners—it may not be able to eliminate all tracking tools inserted by various applications on our website. We do not guarantee the effectiveness or completeness of the OneTrust platform. You can adjust your tracking settings within the OneTrust system at any time by accessing the Cookie Settings link located in the footer of this website.

The following advertising or marketing services partners may also offer opt-out features that let you opt-out of use of your information for interest-based advertising or profiling:

7. U.S. State Specific Notice

Some U.S. states have enacted comprehensive privacy laws. The California Consumer Privacy Act, as amended by the California Privacy Rights Act or “CPRA” (collectively, the “CCPA”) and the Virginia Consumer Data Protection Act (“VCDPA”) create additional privacy obligations for businesses and provide Californians and Virginians with additional privacy rights.

Additional Privacy Rights:
In addition to the rights granted above, if you are a California or Virginia resident, you have the right to:

• Opt out of the “sale or share” of your personal information for targeted or cross-contextual behavioral advertising purposes. We do not ‘sell’ or ‘share’ your personal information for monetary benefit. However, some third party cookies placed on our website may be considered a ‘sale or share’ as used for our ‘targeted’ or ‘cross-contextual’ advertising campaigns under California or Virginia law.
• Sensitive Personal Information. For California consumers, businesses must provide the right to limit the use of sensitive personal information. For Virginia consumers, businesses must obtain prior opt-in consent to collecting or using sensitive personal information. The photos you upload to our website and the photos we repost on our social media may constitute sensitive personal information. By tagging us or by using #janeiredale in your social media posts, you consent to our use of your images and content as described herein. You can revoke your consent and limit our use of your content by contacting us at privacy@janeiredale.com.
  
  Business/Controller Designation:
  Under the CCPA, Jane Iredale operates as a Business; under the VCDPA, Jane Iredale operates as a Controller.  

8. EU/UK Notice

Jane Iredale U.S. does not directly own or manage international Jane Iredale entities. Individuals visiting Jane Iredale websites outside the United States should exercise their individual rights as instructed in the country-specific website privacy policy.

For international businesses to which we provide products as a wholesaler, we collect the name and email of your employees for account registration and use of our professional business to business webpage. For those such employees who are residents ofthe U.K. or European Economic Area you have certain rights and protections under the General Data Protection Regulation (GDPR) regarding the processing of your personal data.

Under the GDPR, we process Personal Data under the following legal basis.

You have the right to exercise these choices with respect to your personal data:

- Request access to your personal data.
- Request that we correct any inaccuracies in your personal data.
- Request that we delete your personal data. Please note if your personal data is necessary for compliance with our legal or regulatory obligations, then we may retain it.
- Object to the processing of your personal data through our “Exercise Your Choices’ section listed above. In addition, you may also object if you believe your fundamental rights and freedoms outweigh our legitimate interests.
- Lodge a complaint with your local supervisory authority if you have concerns about how we process your personal data.

You can exercise these rights by contacting Iredale Cosmetics, LTD at privacy@janeiredale.com with proof of your EU residency status.

9. Data Security

We maintain reasonable safeguards to protect against unauthorized access, use, modification and disclosure of personal information in our custody and control. Despite our efforts, we cannot guarantee that unauthorized access or use will never occur. It is important that you take steps to keep your information safe and secure. Choose an account password that is hard for others to guess and don’t reveal it to third parties. If you use a shared public computer, do not opt to have your login ID or password remembered and be sure to log out of your account when you finish.

10. Retention

Jane Iredale will retain your personal information for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data or the information you provided to us to comply with applicable laws), resolve disputes and enforce our legal agreements and policies. We will retain your marketing contact information until you unsubscribe from our marketing communications. We will also retain the Services’ usage data for internal analysis purposes. Usage data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Services, or we are legally obligated to retain this data for longer periods. The criteria we use to determine retention periods for each category of personal information is based on the type of personal information, contractual requirements, or with regards to product or service maintenance and improvements. We will also retain and use personal information as necessary to comply with our legal obligations, resolve disputes and enforce our legal agreements and policies.

11. Childrens Privacy

We do not intentionally collect any personal information from children under the age of 13. If you are under the age of 13, please ask a parent or guardian for help in using our website or purchasing any products. If you believe we have obtained personal information associated with children under the age of 13 (or 16 in California), please contact us at privacy@janeiredale.com and we will delete it.

12. Links to Third-Party Sites

This website may contain links to other websites or services. We do not exercise control over the information you provide, or is collected by these third party websites. We encourage you to read the privacy policies or statements of the other websites you visit.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time as we update or expand our Services. If we make material changes, we will post the updated Privacy Policy on this page with a “Last Updated” effective date of the revisions. We encourage you to look for updates and changes to this Privacy Policy by checking this page when you access our Services.

14. Contact Us

If you have any questions about our privacy or security practices, or if you would like to request access to or correction of your personal information, you can contact Jane Iredale by email, telephone, or mail:

privacy@janeiredale.com

877-869-9420

Iredale Cosmetics, Inc.

Attn: Website Privacy Policy

50 Church Street

Great Barrington, MA 01230