As a pioneering brand in clean beauty, our makeup and skincare products are free of parabens, talc, phthalates, synthetic fragrance and GMO ingredients. We use the highest-quality minerals available and organic ingredients when possible for our full line of high-performance, cruelty-free, skincare makeup.
PINE BARK EXTRACT
Helps promote an even skin tone.
APPLE EXTRACT
Helps maintain skin's youthful elasticity.
SUNFLOWER SEED OIL
Moisturizes skin and soothes irritation.
Active Light® Under-eye Concealer, Dream Tint® Tinted Moisturizer SPF 15, Circle\Delete® Concealer, Smooth Affair® Brightening Face Primer, BeautyPrep™ Face Moisturizer, Corrective Colors, Enlighten Concealer™,BeautyPrep™ Face Toner,PureBronze Shimmer Bronzer,
ColorLuxe Hydrating Cream Lipstick,Skintuition SPF 30 Radiance-Boosting Liquid Foundation
HYALURONIC ACID
Attracts and locks in hydration for smoother, more supple-feeling skin.
HydroPure™ Tinted Serum with Hyaluronic Acid & CoQ10, BeautyPrep™ Hyaluronic Serum,
HydroPure™ Hyaluronic Acid Lip Treatment, HydroPure™ Hyaluronic Acid Lip Gloss , Smooth Affair® Illuminating Glow Face Primer, HydroPure™ Color Correcting Serum with Hyaluronic Acid & CoQ10, Skintuition SPF 30 Radiance-Boosting Liquid Foundation
POMEGRANATE EXTRACT
Provides natural antioxidant protection.
POMMISST, Skincare Makeup System, Skincare Makeup System Discovery Set, Amazing Base Loose Mineral Powder, Just Kissed Lip and Cheek Stain, PurePressed® Eye Shadow Single, PurePressed® Eye Shadow Triple, PurePressed® Eye Shadow Palette, PurePressed Base Mineral Foundation, PurePressed® Blush, Powder Me SPF, PureBronze Shimmer Bronzer
SHEA BUTTER
Moisturizes and soothes.
VEGAN CERESIN WAX
Adds stability for better blendability and less breakage.
COCONUT OIL
Provides glide for easy blending and a smooth feel.
JOJOBA SEED OIL
Helps soften skin while delivering a creamy texture for easier blending.
Glow Time® Blush Stick, Glow Time® Bronzer Stick, Beyond Matte™ Liquid Foundation, PurePressed® Blush, Dream Tint® Tinted Moisturizer SPF 15, PurePressed® Eye Shadow Single, PurePressed® Eye Shadow Triple, PurePressed® Eye Shadow Palette, HydroPure™ Hyaluronic Acid Lip Gloss, Just Kissed® Lip and Cheek Stain, BeautyPrep™ Face Moisturizer, PureBronze Matte Bronzer,Skintuition SPF 30 Radiance-Boosting Liquid Foundation
GRAPEFRUIT EXTRACT
Brightens and revives dull skin while minimizing the appearance of pores.
ROSE GERANIUM LEAF EXTRACT
Delivers powerful antioxidant protection.
HIBISCUS BARK EXTRACT
Helps support skin elasticity.
OLIVE SQUALANE
Helps maintain skin’s moisture barrier to keep moisture in and block environmental irritants.
CoQ10
Delivers powerful antioxidants to help fight the signs of aging.
ALLANTOIN
Helps soothe and calm sensitive, red, irritated skin.
PORTULACA PILOSA EXTRACT
Soothes skin and supports collagen production.
AVOCADO OIL
Protects and moisturizes.
BLACKBERRY EXTRACT
Provides antioxidant benefits.
ROSE FLOWER WAX
Nourishes and moisturizes lips for a more supple appearance.
OLIVE OIL
Softens lips and helps prevent transepidermal water loss.
PROPRIETARY BLEND OF OILS & WAXES
Protects skin and prevents transepidermal water loss
CARANUBA WAX
gives a creamy texture and helps build volume
RICE CURL COMPLEX
helps to lift lashes and enhance curl retention
EVENING PRIMROSE OIL
shown to have anti-irritant properties that soothe lips
ALLANTOIN
helps soothe and calm sensitive, red, irritated skin.
Reveal your radiance with long-wearing, natural face makeup that is good for the skin. Explore our makeup
We use the highest quality ingredients available to ensure satisfaction with performance and coverage. Learn what makes our makeup special