Every makeup artist I have ever spoken to says eyebrows are the most important facial feature. All angles of the face are determined by the brows: they can lift the eyes; narrow or widen the face. While there are a lot of opportunities here, it is important to let your natural shape be your guide. It is probably close to optimal for your face and anything too drastic can look unnatural. Here are some techniques from our team of fabulous makeup artist educators.
Basic Eyebrow Shaping Techniques
- The inner edge of the brow should line up with the outside of the corresponding nostril (A).
- The highest point of the arch should be just at the outer edge of the eyeball. (B)
- The outer brow should taper off to a point that intersects with an imaginary line drawn from the outer nostril past the outer edge of the eye (C), and you thought geometry wouldn't be useful later in life! It sounds complicated but just follow the drawing.
Advanced Eyebrow Shaping Techniques
You can lift an experienced eye with strategic eyebrow shaping! With an experienced eye, the lid has a tendency to be heavy. Extending the brow down to the "D" line can drag the lid down and make the eyes look tired. Instead, try feathering the brow upward and out from the arch to just above the outer corner of the eye (E). Please keep it natural, we don't want to create wings here!
The Best Eyebrow Shape for a Round FaceTo achieve the best eyebrows for a round face, focus on specific shaping techniques that minimize the natural curve. Direct the outer third of the brow towards the top of the ear to create a more angular look that counterbalances the roundness of the face. This strategic shaping helps elongate the face and add definition, making it a crucial tip for those looking to enhance their eyebrows for round face shapes. Properly styled eyebrows can significantly impact your overall appearance, making this technique a valuable addition to any beauty routine.
The Best Eyebrow Shape for an Oval FaceAn oval face possesses a natural balance, making it an ideal canvas for various eyebrow shapes. To further enhance this harmony and achieve the perfect eyebrows for oval face shapes, make a subtle adjustment by directing the outer third of the brow towards the earlobe. This technique maintains the inherent symmetry of an oval face while adding a touch of elegance and refinement. By doing so, you can ensure that the eyebrows for oval face shapes contribute to a polished and harmonious overall appearance, accentuating the face's naturally balanced features.
The Best Eyebrow Shape for a Square FaceFor those with a square face, achieving balanced and flattering eyebrows is key to softening strong jawlines and enhancing overall facial harmony. Shape the eyebrows for square face shapes by directing the outer third of the brow towards the middle of the ear. This technique helps balance the face by creating a more proportionate look and drawing attention away from the angular features. By carefully shaping the eyebrows for square face types, you can ensure a more refined and balanced appearance that complements the face's natural structure.
The Best Eyebrow Shape for a Long FaceFor individuals with a long face, achieving the right eyebrow shape can significantly enhance facial balance and harmony. Shape the eyebrows for long face types by keeping the brow more straight across and directing it above the ear. This approach visually shortens the length of the face, creating a more proportionate appearance. By focusing on straight, horizontally-oriented brows, you can ensure that the eyebrows for long face shapes contribute to a well-balanced and aesthetically pleasing look, drawing attention to the eyes and creating a harmonious overall effect.
Eyebrow Makeup
No matter how full and perhaps even unruly your eyebrows are (hello!), a little eyebrow makeup works wonders for your look.
- At the very least groom them. Every morning when you do your makeup, run a Deluxe Spoolie Brush through them (it works much better than an old toothbrush, believe me, I have tried them both).
- A bit of eyebrow wax will hold them in place beautifully.
- Most brows have some thin places that need to be filled in. Try our PureBrow Brow Powder, any appropriate shade of PurePressed Eye Shadow or your shade in our PureBrow Precision Pencil. Comb the brows down and apply the color directly to the sparse patches on the skin. If the brow needs lengthening, apply the color with light feathery strokes.
- Brows can be colored and held in place in one step with PureBrow Brow Gels. Lightly stroke the wand into the hairs, using a little at a time. Smooth with your Deluxe Spoolie Brush.
Pick Your Brow Filler
PureBrow Precision Pencil $28.00
Pro Brow Tips
- If you want to preview a new brow look before you commit to plucking, use White or TaupeEye Pencil (depending on your skin tone) to color over the places you intend to pluck out.
- Beware of over plucking, as too-thin brows can actually age you (gasp)!
- Nobody's eyebrows are totally symmetrical. Be careful of using stencils, as they can make your brows look unnatural.
- The hair and brow color should match pretty closely. PureBrow Brow Gels can change the color of your brows if you want. When my blonde sister goes very strawberry, she reaches for Auburn. Give your brow color extra dimension with our PureBrow Brow Powder.
