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    Makeup Blog

    Long-Lasting Makeup in 30-seconds or Less

    • 2 min read

    BY CHELSEA SIMMONS

    model with long-lasting makeup

    When you're a woman-on-the-go, makeup has a tendency to melt or disappear by the end of the day. We've all experienced the results of a hard day's work: flaked mascara, creased eye shadow, worn off foundation and the dreaded lipstick ring. The struggle is real, but we are here as gurus in long-lasting makeup.

    Like many women, we've watched hours of tutorials on baking, caking or any other trend to set our makeup up for success. But, we found that those techniques aren't practical in our busy lives; who has the time to spend 30 minutes applying foundation? So, how do we get long-lasting makeup without sacrificing precious time that could be spent doing other things? Keep reading for five simple tricks to get long-lasting makeup, fast!

    Quick & Simple Long-lasting Makeup Tricks

    Tip #1: Add In Some Minerals

    First and foremost, start using mineral makeup! If you’re already using mineral makeup, you’re one step ahead. Minerals are very water resistant, have minimal transference, are long-lasting and can provide broad spectrum sun protection. They're the ideal choice when you want to look fabulous all day, and they give the overall appearance of soft, airbrushed skin.

    Tip #2: Moisturize, Moisturize, Moisturize!

    moisturizer for long lasting makeup
    Now that you're using mineral makeup, prep your skin with a moisturizer. Minerals adhere best to skin that is hydrated, ensuring your makeup lasts longer. Try our BeautyPrep Face Moisturizer or Smooth Affair Facial Primer and Brightenerto infuse moisture into your skin before you apply your makeup.

    Tip #3: Powder Your Lips

    If you don't have time (or never remember) to re-apply your lipstick after you eat or drink, fear not! The long-lasting effect of powder mineral foundation works on lips too. Give your lipstick staying-power by applying a thin layer of pressed powder on them before you swipe on your favorite shade. This will keep your lipstick in place, even through your morning coffee.

    Tip #4: Prime Your Eyes

    eye primer for long-lasting eye makeupIf you find your eye shadow creases by the time you leave work, try using a thin layer of eye primer before you apply your shadow. You can also save time in your morning routine by using Smooth Affair for Eyeseye primer as an eye shadow. Remember, most eye primers are cream formulas, so if you apply too much, they will inevitably crease too.

    Tip #5: Set Your Makeup

    The easiest, and most refreshing thing you can do to obtain long-lasting makeup is finishing your look with a spritz. Facial mists, like our Hydration Sprays, help set the minerals and create greater adherence to the skin. Need another reason to add this step to your routine? Some of our hydrating, delightfully scented sprays benefit those effected by breast cancer— 100% of the profits for Lemongrass Love and Smell the Roses goes to Living Beyond Breast Cancer.

    Share Your Tricks!

    What tips and tricks do you use to get long-lasting makeup? Share them in the comments below for a chance to have them featured in an upcoming blog post!
    Chelsea Simmons

    Chelsea Simmons

    Chelsea began her beauty journey in 2010 as a fashion and beauty freelancer at Ladies’ Home Journal magazine. There she had the chance to test and review hundreds of products while quickly falling for the benefits the clean makeup she tried. After leaving the magazine industry, she worked as a publicist for international fragrance and beauty brands until 2016 when she landed at jane iredale. Here, she has discovered liquid eyeliner doesn’t have to burn her eyes, foundation doesn’t have to feel heavy, and that the jane iredale Global Educators truly have the best beauty hacks. Since then, she’s shared her 10+ years of experience with you on The Good Glow Blog.