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Makeup Blog

Everything You Need to Know about BB Cream

  • 2 min read


BB Cream has been around for years, but it's still one of those products that are a little mysterious to some of us. What is BB Cream? How is it different than a foundation? Do I need to use it? Those are questions we often get asked by our friends, so we decided to pose the same questions to our Global Educators: Edgar Dominguez, Hannah Hatcher, and Shawn Towne. Without any more delay, because we know you want to get the scoop, here's your guide to all things BB Cream.

how to apply bb cream, glow time bb cream swatches on face

What is BB Cream?

Shawn:BB Creams are essentially high coverage tinted moisturizers with added skincare benefits. Originally created in Germany, they gained popularity in the Far East before making their way west. The letters BB originally stood for Blemish Balm but, since the word Blemish is commonly associated with acne in the US, the term Beauty Balm was adapted.

Hannah: They have a velvety finish and an elevated SPF. They're ideal for someone who is craving that full coverage, perfect finish, in addition to anyone experiencing hyper- or hypo-pigmentation.

What makes Glow Time BB Cream different and why should we use it?

Hannah:BB Creams have sort of become diluted over the years as the trend gained popularity all over the world. So many BB Creams are almost like a tinted moisturizer. Glow Time BB Cream is true to the original concept, of being full coverage with skin protection and skin soothers built in.

Shawn: Coconut Alkanes also allow our formula to give great non-comedogenic hydration while our coverage is exquisite.

Edgar: The Glow Time BB Cream formula is truly "flawless coverage in a tube." It proves impeccable complexion is possible, no filter needed!

glow time full coverage bb cream

Glow Time Full Coverage BB Cream

Which skin types do you normally recommend using Glow Time BB Cream?

Hannah:Everyone, except for true oily skins. I find that the Glow Time is almost too rich for someone who has very oily skin. When your skin starts to overproduce oil and it mixes with the Glow Time it almost looks like it’s going to slide off the skin.

Edgar: I recommend it to people with all types of skin. Many people believe that due to its high coverage it can be heavy or thick, but not with Glow Time BB Cream. It’s the total opposite; it feels weightless. Even if a person has smooth clear skin, with Glow Time they will achieve a very sophisticated polished effect. People with blemished skin will be able to disguise any imperfections and achieve the illusion of flawless complexion.

How do you make sure Glow Time BB Cream lasts all day?

Hannah: Primer always! I also like to set it with powder, just to add a hint more coverage and keep it in place. You can also use Pure Matte or Amazing Matte to set it if you want to tone down the velvety finish.

Want to Learn How to Apply BB Cream?

Check out this blog post to learn how to apply BB Cream for a full coverage, medium coverage and sheer coverage look!
Chelsea Simmons

Chelsea Simmons

Chelsea began her beauty journey in 2010 as a fashion and beauty freelancer at Ladies’ Home Journal magazine. There she had the chance to test and review hundreds of products while quickly falling for the benefits the clean makeup she tried. After leaving the magazine industry, she worked as a publicist for international fragrance and beauty brands until 2016 when she landed at jane iredale. Here, she has discovered liquid eyeliner doesn’t have to burn her eyes, foundation doesn’t have to feel heavy, and that the jane iredale Global Educators truly have the best beauty hacks. Since then, she’s shared her 10+ years of experience with you on The Good Glow Blog.