HydroPure^™ Tinted Serum with Hyaluronic Acid & CoQ10

Medium to Dark 5

$58.00

An ultra-hydrating tinted serum with Hyaluronic Acid that helps plump, soothe, blur lines and even skin tone with sheer coverage for a dewy, youthful look.

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Pay in full or in 4 interest-free installments of $14.50 with

Pairs Well With

Multiuse Blending Brush

$44.00

Provides intensive hydration and evens skin tone with sheer coverage.
Hyaluronic Acid and Olive Squalane offer maximum hydration and moisture retention.
Calms, soothes and delivers powerful antioxidant protection.
Diminishes the appearance of pores, fine lines and wrinkles.
Delivers a dewy finish for more youthful-looking skin.
Encapsulated liposomes contain pure mineral pigments & prevent active ingredients from degrading.
Pair with a broad spectrum sunscreen for all-day SPF protection.
Top with your favorite foundation for additional coverage.
Airless pump maintains products integrity and allows use to dispense completely.

skin health is the ultimate foundation^®

Dispense 1-2 pumps and mix with fingers to combine pigment and serum. Apply evenly to face and neck. Pair with a broad spectrum SPF. For additional coverage, top with your favorite foundation.

Click or tap an ingredient to learn more:

Ingredients

Used as a solvent (dissolves ingredients), as a humectant (draws in moisture), and as an emollient for skin (retains moisture).

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An organic compound used as a hair and skin humectant (draws in moisture), as a skin protectant, as a denaturant (removes alcohol from alcohol), as a skin and hair emollient (retains moisture), as a solvent (helps other ingredients dissolve in a solution), for oral care, and to decrease viscosity (thickness).

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Dried gum from many types of red algae used as a binder (brings ingredients together) and to increase viscosity (thickness).

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A compound used a solvent (dissolves ingredients in solution), as a fragrance, and to decrease viscosity (thickness).

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Denatured ethyl alcohol used for antifoaming (reduces foam), as an astringent (to tighten and tone skin), as a fragrance, as a solvent (helps other ingredients dissolve in a solution), and to decrease viscosity (thickness).

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A fatty acid used as a surfactant (keeps unlike ingredients together and to cleanse) and as a fragrance.

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A sodium salt of hyaluronic acid used as a skin emollient (retains moisture) and as a humectant (draws in moisture).

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An ester used as a film former (smooth feel to hair, skin, or nails).

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Juice from aloe leaves used as an emollient for skin and hair (retains moisture).

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Oil from calendula flowers used as an emollient (retain moisture) and fragrance

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Extract from radish, used as an emollient (retain moisture) and astringent (removes excess oil)

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Oat kernel extract is an antioxidant (prevents cell damage), as an emollient for skin and hair (retain moisture), and as an abrasive (exfoliant).

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Sugar molecules that are able to attract and bind to water. Used as an emollient for skin (retains moisture) and to increase viscosity (thickness).

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Extract from the leaves of Camellia sinensis plants, used as an antioxidant (prevents free radical damage), as an antimicrobial (preservative), as an astringent (tightens and tones the skin), an emollient for skin and hair (retains moisture), and as a fragrance.

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Made from cetyl alcohol and 2-ethylhexanoic used as a solvent (dissolves ingredients in a solution) and emollient (retain moisture).

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A polymer used to increase viscosity (thickness) and as an emollient (retains moisture).

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An organic compound of carbon and hydrogen used as a fragrance and ph adjuster

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An organic compound used as a preservative, emollient for skin (retain moisture), and solvent (dissolves ingredients).

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A sorbitan derivative (from dehydrated sugar alcohol) used as a fragrance or as a surfactant (holds unlike ingredients together and helps ingredients dissolve).

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An ester used as an emollient for skin and hair (retains moisture) and as an emulsifier (keeps unlike ingredients together).

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An organic compound used as an occlusive (helps hold moisture in), as a solvent (dissolves ingredients in a solution), and as a fragrance.

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A compound made of boron and nitrogen, used as an absorbent, as an emollient for skin (retains moisture), slip modifier (provides superficial smoothness to skin), opacifying agent (gives a pearly look), and for bulking (increases volume).

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A vegetable fat from the nuts of the Mangifolia tree, used as an emollient for skin and hair (retains moisture), as an occlusive (helps hold moisture in), and to increase viscosity (thickness).

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A hydrocarbon (made from carbon and hydrogen), used as an emollient for hair (retains moisture) and as an occlusive for skin (helps hold moisture in).

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Purified wax from a bee's honeycomb. Can be used as an emulsifier (keeps ingredients together), a binder, an emollient for skin and hair (retain moisture), a fragrance, thickening agent and humectant (draws in moisture).

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From Olive Oil and Sorbitol (sugar alcohol), used as a surfactant (hold unlike ingredients together).

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A mineral derived from clay used to increase viscosity (thickness).

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An organic compound used as an emollient for skin (retains moisture) and deodorant.

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An organic compound used as a skin protectant and emollient for skin (retains moisture).

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Willow bark tree extract which contains salicylic acid and tannins, used as an emollient for skin (retains moisture).

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Extract of Irish moss used as an emollient for skin (retains moisture).

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Water soluble form of Vitamin C used as an antioxidant (prevents free radical damage) and as an emollient for skin (retains moisture).

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A natural antioxidant (prevents oxidation/free radical damage) and emollient (retain moisture)

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A water soluble molecule, known as disodium ethylenediaminetetraacetic acid, used as a chelating agent (binds to metal ions to break down trace metals).

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Made from tocopherol (vitamin e) and acetic acid, used as an antioxidant (prevents free radical damage) and as an emollient for skin and hair (retains moisture).

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Algae extract used as a humectant (draws in moisture) and emollient for skin (retain moisture).

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May Contain

Silicate minerals used as a colorant (provides color) and as an opacifying agent (give a pearly look).

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A white powder used as a physical sunscreen agent (protects from UV light), as a colorant (provides color), as a light stabilizer (prevents product deteriorating from light exposure), or as an opacifying agent (gives a pearly look).

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A compound used as a colorant (provides color).

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A compound used as a colorant (provides color).

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A compound used as a colorant (provides color).

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A compound used as a colorant (provides color).

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Used as a colorant.

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Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up-to-date list of ingredients.

Vegan

This product is not vegan.

Skin-loving ingredients

HYALURONIC ACID
Attracts and locks in
hydration for smoother,
more supple-feeling skin.

OLIVE SQUALANE
Helps maintain skin’s moisture
barrier to keep moisture in and
block environmental irritants.

CoQ10
Delivers powerful
antioxidants to help
fight the signs of aging.

Your Questions, Answered

: HydroPure Tinted Serum is a true hybrid skincare makeup product. In addition to delivering sheer coverage, HydroPure infuses the skin with a number of powerful skincare ingredients. Hyaluronic Acid delivers intensive hydration for an instant smoothing and firming effect. CoQ10 is a powerhouse antioxidant that helps reduce oxidative stress and helps boost the skin's free radical-fighting abilities, reducing the appearance of fine lines and wrinkles. Olive Squalane helps support the skin's moisture barrier by preventing transepidermal water loss and impeding environmental irritants from penetrating skin. Unique encapsulated liposomes help contain mineral pigments and are fortified with Beeswax to help prevent active ingredients from degrading, and the airless pump maintains product integrity and allows users to dispense completely.

: HydroPure Tinted Serum does not have a rated SPF. We recommend topping with Powder SPF 30 Dry Sunscreen.

: A tinted serum is a pigmented face serum designed to infuse the skin with active levels of skincare ingredients and deliver sheer, lightweight coverage.

: HydroPure Tinted Serum works best on clean, moisturized skin and should be applied after your usual skincare routine. If you’re looking for additional makeup coverage, top with your favorite jane iredale foundation. Otherwise, top with Powder-Me SPF30 Dry Sunscreen for sun protection.

: HydroPure Tinted Serum is ideal for all skin types. It’s hydrating nature, lightweight texture and sheer finish make it extremely easy to wear.

: Depress pump twice and mix with fingers. Apply evenly to face and neck for skincare benefits and a sheer, no-makeup makeup look. Blend with fingers or Blending/Contouring Brush.

: Yes, Amazing Base Loose Mineral Powder and PurePressed Base Mineral Foundation are commonly used over HydroPure Tinted Serum.

J

janeiredale

04/30/24

@lisajmakeup's go-to makeup for a radiant complexion with a skin-like finish! HydroPure Tinted Serum hydrates and delivers a hint of tint. PurePressed Base Mineral Foundation gives buildable coverage and a skin-like finish.

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J

janeiredale

09/21/23

Your perfect no-makeup makeup base has arrived! HydroPure Tinted Serum delivers skin-loving benefits with a hint of sheer tint! 🎥 @softglamismyjam�

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janeiredale

09/17/23

The perfect Sunday look from @newyorkerglow! 💗 - HydroPure Tinted Serum in Medium 4 - PurePressed Mineral Foundation in Golden Glow - PureBronze Matte Bronzer in Light - PurePressed Blush in Clearly Pink - Lip Pencil in Nutmeg - NEW ColorLuxe Hydrating Cream Lipstick in Bellini�

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janeiredale

08/18/23

Quick makeup look for summer weekends! @sparkle_silverlights used HydroPure Tinted Serum to lightly even out her complexion, PureBrow collection to define your brows and Forever Pink Just Kissed Lip and Cheek Stain to add color to her complexion.�

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J

janeiredale

08/15/23

A #5MinuteFace using all #janeiredale favorites! @lulukehlani used some #CleanBeauty must-haves for glowing skin and defined features. HydroPure Tinted Serum in Medium 4 Forever Pink Just Kissed Lip and Cheek Stain PureBrow Brow Gel

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janeiredale

08/08/23

We can't get enough of @jadegodbolt's 5-minute face! 😍 Her tips for a quick look are *chef's kiss*

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J

janeiredale

08/02/23

🤩 5-Product Face in 5 Minutes! 🤩 @paradigmbeautytpa used: Glow Time Blush Stick in Aura HydroPure Tinted Serum PureBronze Matte Bronzer in Light PureBrow Precision Pencil PureLash Lengthening Mascara 🎥 @paradigmbeautytpa

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J

janeiredale

07/28/23

Your simple summer makeup look has arrived thanks to @healthyglowskinstore. She used... 🌟HydroPure Tinted Serum in Light-to-Medium 3 🌟Just Kissed Lip and Cheek Stain in Forever Red 🌟Glow Time Bronzer Stick in Scorch�

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J

janeiredale

04/09/23

Blend, blend, blend with HydroPure Tinted Serum!

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J

janeiredale

03/16/23

⭐️ Natural glam ⭐️ from @makeupbymollim Products used: • HydroPure Tinted serum • Active Light Concealer • Glow Time Bronzer Stick in Sizzle • PurePressed Base • PurePressed Blush in Awake • Bronzer in Moonglow • Pommisst Hydration Spray • PureBrow Precision Pencil in Neutral Blonde • PurePressed Eye Shadow Triple in Sweet Spot • Lash Conditioner & Mascara • Lip Pencil in Spice • Glow Time Blush Stick in Smolder on lips • HydroPure lip gloss in Sangria

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J

janeiredale

03/13/23

Drench your skin in hydrating with a hint of tint when you use HydroPure Tinted Serum! 📸 @abbeyy.t

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J

janeiredale

03/06/23

Create a glowing, your-skin-but-better look using some skin-loving favorites! ⭐️HydroPure Tinted Serum in Light 2 ⭐️Glow Time Bronzer Stick in Sizzle ⭐️Glow Time Blush Stick in Fervor ⭐️Glow Time Highlighter Stick in Solstice ⭐️Naturally Matte Palette 📸 @abbeyy.t

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J

janeiredale

03/02/23

Get that your-skin-but-better look using Smooth Affair primers, HydroPure Tinted Serum and Hydration Sprays! 🎥 @lilynotlouise

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J

janeiredale

01/31/23

Your winter makeup routine as arrived! @vannapadilla_np shares her go-to hydration routine. 💧HydroPure Tinted Serum 💧Glow Time Blush Stick 💧PureLash Lash Extender & Conditioner 💧Forever Pink Just Kissed Lip and Cheek Stain

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J

janeiredale

01/12/23

Fresh + Glowy = HydroPure Tinted Serum ✨ ☁️ maggiehujbar

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J

janeiredale

01/08/23

Our kind of Sunday funday thanks to @skinxbyallie for this full face of #janeiredale 🌟 〰️ Smooth Affair Illuminating Glow Primer 〰️ HydroPure Tinted Serum in Medium 4 〰️ PurePressed Base Mineral Foundation in Golden Glow 〰️ PurePressed Blush in Awake 〰️ Mystikol Powdered Eyeliner in Dark Topaz 〰️ Eyeshadow Single in Jewel and Allure 〰️ PureBrow Precision Pencil in Neutral Blonde 〰️ PureBrow Brow Gel in Clear 〰️ Beyond Matte Lip Stain in Craving 〰️ POMMISST Hydration Spray 〰️ Beyond Lash Volumizing Mascara

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lisajmakeup

01/05/23

My new favorite tinted serum from janeiredale 🙏🏼 Linked in my bio! #sheercoverage #sheerfoundation #tintedsunscreen #tintedserum #tintedmoisturizer #naturalmakeup #naturalmakeuplook #naturalmakeuptutorial #naturalfinish #hydratingmakeup #skincaremakeup #healthyskin #healthyskincare #healthyskintips #matureskin #matureskinmakeup

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janeiredale

01/05/23

@chicontherunblog loved HydroPure Tinted Serum 💌 "The serum is ultra-hydrating with a beautiful natural, dewy finish. Not only does it diminishes the appearance of pores and fine lines but it also evens out your skin and gives powerful antioxidant protection."

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J

janeiredale

12/30/22

For an easy after-the-holidays makeup look, try recreating Emma's HydroPure Tinted Serum look. Emma used: - HydroPure Tinted Serum in Light 2 - Enlighten Concealer in No. 1 - PurePressed Base in Warm Silk - POMMISST Hydration Spray - Glow Time Blush Stick in Balmy - PureLash Lash Extender & Conditioner - Longest Lash Thickening and Lengthening Mascara in Black Ice

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J

janeiredale

12/27/22

#GRWM featuring @_jessss.beauty 💝 She used: - HydroPure Tinted Serum in Dark 6 - PurePressed Blushes in Mocha and Mystique - PurePressed Eye Shadow Triples in Sweet Spot and Pink Quartz - Beyond Lash Volumizing Mascara - Beyond Matte Lip Stain in Muse Is the NEW HydroPure Tinted Serum a part of your routine? Comment 👇

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J

janeiredale

12/20/22

Create a dewy, fresh-faced look using HydroPure Tinted Serum as your foundation! Ashley used: ✅HydroPure Tinted Serum in Light 2 ✅Circle\Delete in No. 3 ✅Glow Time Blush Stick in Balmy ✅PureBrow Shaping Pencil in Neutral Blonde ✅Beyond Lash Volumizing Mascara

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J

janeiredale

12/18/22

Glowy, nourished skin in 3 steps with @maximalista_ 🧴 New HydroPure Tinted Serum in Shade 2 🌟 GlowTime Bronzer Stick in Sizzle 💧 HydroPure Hyaluronic Lip Gloss in Mocha Latte

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J

janeiredale

12/16/22

Applying makeup is so soothing, does anyone else feel this way too? Melodi's look👇 ☁️ HydroPure Tinted Serum in Medium 4 ☁️ PurePressed Base Mineral Foundation in Radiant with the Handi Brush ☁️ Glow Time Blush Stick in Smolder ☁️ Beyond Lash Volumizing Mascara

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J

janeiredale

12/12/22

You GLOW @lulukehlani 🌟 ft. the NEW HydroPure Tinted Serum.

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J

janeiredale

12/06/22

Your seamless step from skincare to makeup with HydroPure Tinted Serum. Katelyn used HydroPure Tinted Serum to add skincare actives and a hint of tint before her makeup routine!

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J

janeiredale

11/30/22

Let your freckles shine through with HydroPure Tinted Serum! Elisa used HydroPure Tinted Serum in Light 2 and a light layer of PurePressed Base Mineral Foundation in Radiant for additional coverage.

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J

janeiredale

11/23/22

@makeupbygeenahunt and her mamma got ready together using #janeiredale makeup, including our NEW HydroPure Tinted Serum!

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J

janeiredale

11/19/22

What's better than a dewy, hydrated base for your makeup? Start with our NEW HydroPure Tinted Serum for a youthful finish and top with PurePressed Base Mineral Foundation for customized coverage and SPF protection!

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S

11/15/22

SUSAN M.

This product is a game changer for me. My skin looks flawless I have broken capillaries on my cheeks it’s the first sheer product that covered them with out that heavy feeling like a full coverage foundation. 5 ✨ my make is all Jane Iredale in this photo.

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E

11/14/22

EMMA R.

Emma uses HydroPure Tinted Serum for a sheer-coverage look.

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E

11/14/22

ERICA C.

Erica's easy, every day makeup look using HydroPure Tinted Serum.

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J

janeiredale

11/11/22

NEW HydroPure Tinted Serum is beautiful as a base for PurePressed Base! Here is Erica's full routine for a quick, glowing look. ⭐️Smooth Affair Illuminating Glow ⭐️HydroPure Tinted Serum in Medium 4 ⭐️PurePressed Base in Riviera ⭐️Glow Time Blush Stick in Balmy ⭐️Glow Time Bronzer Stick in Scorch ⭐️HydroPure Lip Gloss in Mocha Latte

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K

11/08/22

KERI S.

Our Digital Product Manager Keri is loving the new holiday collection and HydroPure Tinted Serum! #janeiredale

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Share your looks with us by tagging @janeiredale!

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HydroPure™ Tinted Serum with Hyaluronic Acid & CoQ10

PurePressed® Base Mineral Foundation SPF 20/15 & Refillable Compact

HydroPure^™ Tinted Serum with Hyaluronic Acid & CoQ10

Medium to Dark 5

$58.00

An ultra-hydrating tinted serum with Hyaluronic Acid that helps plump, soothe, blur lines and even skin tone with sheer coverage for a dewy, youthful look.

Find My Shade

Notify Me When Available

Pairs Well With

Multiuse Blending Brush

$44.00

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HydroPure™ Tinted Serum with Hyaluronic Acid & CoQ10

Get it now, pay over time with Shop Pay.

Pairs Well With

Multiuse Blending Brush

Ingredients

May Contain

Vegan

Skin-loving ingredients

Your Questions, Answered

PurePressed® Base Mineral Foundation REFILL SPF 20/15

Pommisst™ Hydration Spray

PurePressed® Base Mineral Foundation SPF 20/15 & Refillable Compact